I lacked a point of focus in the early years of my business career as a professional salesman. I started out selling capital goods such as printing equipment and photocopiers, then moved to selling services in the computer industry and then I joined Dun & Bradstreet selling information based direct marketing services (this was in the pre-digital era). In my first 2 jobs I always managed to maintain a position in the top 20% of performers, but when I got to Dun & Bradstreet I wanted to be top salesman. I got off to a good start and hit my targets but I wasn't breaking any records. Then in the seventh month I missed a target and was very despondent. My sales manager took me aside and gave me a piece of advice that has stayed with me for the past 40 years: "Stephen" he said, "you're a good salesman and one of your strongest qualities is your energy and enthusiasm, but you're all over the place, you lack a point of focus. To become the great salesman that I believe you can be, you need to establish a point of focus your on those core activities that will generate the big sales." Fast forward 12 months, I applied his advice and I was the top salesman. I shattered all previous records by bringing in the single biggest order the division had ever seen, I exceeded my target by 250% and earned a lot of money. Your Point Of Focus Is Either Helping You Or Hindering You We live in an energetic universe and it's not neutral, it is also a participative universe. Every single thought that you have, and especially the underlying energetic state associated with that thought, is influencing your life. It's either helping you or hindering you. Your internal energetic states, your external behaviours, and therefore your results in life, are the direct result of your point of focus Over time, what you focus your mind on becomes your reality. It's A Binary Choice Your primary point of focus is a binary choice and the result of that choice is critical to your happiness, your inner peace, and your ability to create what you want in life. You can either focus on what you want and what you want to move toward, or you can focus on what you don't want, what you want to avoid, what you are afraid of, what you are worried about, and what you want to move away from. The most resourceful approach is to live life as though you expect to reap the results of your thoughts immediately. Is Your Unconscious Point Of Focus On What You Don't Want? The big problem is that many of us are not conscious of what we are focusing on.
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